Thursday, 27 June 2013

Brazil Soup Industry June 2013 Available At include new market research report" Soup - Brazil - June 2013" to its huge collection of research reports.

This report will give you fast, easy access to robust information from analysis and critical recommendations – so you can make the right decisions, at the right time. It will challenge routine thinking by providing you with fresh, new perspectives that energize your thought process.

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Using primary research and multiple secondary data sources only a Mintel report will provide you with the complete picture. You’ll get detailed reports and analysis with easily digestible visual summaries with a downloadable PowerPoint presentation.


Executive Summary
The market
Figure 1: Brazil dry soup retail sales, by value and volume, 2009-13 (est.)
Figure 2: Brazil retail volume sales and forecast of dry soup, 2008-18
Figure 3: Brazil retail value sales and forecast of dry soup, 2008-18
Figure 4: Brazil—soup—company retail market share, by volume, 2012
The issues
Consumption of soup is low, a rare item on Brazilians’ shopping list
Attributes of homemade meals and homemade soup could increase consumption of prepared soup
Figure 6: Consumption of soup, November 2012
Convenience is the main attraction for young people and consumers who live alone
Figure 7: Consumption of homemade, dry, and canned soup, by age, November 2012
Apart from healthy claims, satiety is also important in the soup category
Figure 8: Agreement with the statement “I eat soup because it’s healthy,” by type of soup, November 2012
What we think

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